"No one wakes up in the morning, looks in the morning and says, 'I want to gain 150 pounds and I'm going to start this moment.'" ~Tricia Cunningham
~Matt Bean, Senior Editor, Men's Health magazine
"The Reverse Diet is a smart and effective way to lose weight and keep it off."
~Lisa Callahan, M.D., author of The Fitness Factor
"Anyone who wants to succeed on a diet has got to use it as an opportunity to eat better. I suppose if you had breakfast foods for dinner, you probably wouldn't want desert as much either. We are not accustomed to having dessert after eggs."
~Dr. Mehmet Oz, professor of surgery at Columbia University and host of the Dr. Oz show. (Excerpt from LIFE magazine article about the Reverse Diet)